1. Introduction

At Phrixshel ("we," "our," or "us"), we respect your privacy and are committed to protecting your personal data. This privacy policy will inform you about how we look after your personal data when you visit our website and tell you about your privacy rights and how the law protects you.

This privacy policy applies to the personal information we collect from you when you use our website, purchase our products or services, subscribe to our newsletter, or otherwise interact with us.

2. Information We Collect

2.1 Personal Information You Provide

We may collect the following types of personal information that you provide directly to us:

• Contact Information: Name, email address, mailing address, phone number
• Account Information: Username, password, account preferences
• Transaction Information: Payment details, purchase history, delivery information
• Communication Information: Feedback, questions, or information you provide when you contact us
• Event Information: Details about special occasions or events for which you're purchasing flowers
• Recipient Information: Contact details for individuals receiving flower deliveries

2.2 Information Collected Automatically

When you visit our website, we may automatically collect certain information about your device and usage of our website, including:

• IP address
• Browser type and version
• Operating system
• Device information
• Pages you visit on our website
• Time and date of your visit
• Referral source
• Time spent on pages

3. How We Use Your Information

We use your personal information for the following purposes:

• To provide our services: Processing orders, delivering flowers, managing your account
• To communicate with you: Responding to inquiries, providing customer support
• To improve our website and services: Analyzing usage data, conducting research
• To send marketing communications: Sharing updates, promotions, and newsletters (with your consent)
• To ensure security and prevent fraud: Monitoring for suspicious activities
• To comply with legal obligations: Responding to legal requests and preventing harm

We will only use your personal information for the purposes for which we collected it, unless we reasonably consider that we need to use it for another reason that is compatible with the original purpose.

4. Legal Basis for Processing

Under applicable data protection laws, we process your personal information based on one or more of the following legal grounds:

• Contract: Processing necessary for the performance of a contract with you
• Consent: Where you have given us consent to process your data
• Legitimate Interests: Processing necessary for our legitimate business interests
• Legal Obligation: Processing necessary to comply with our legal obligations

5. Sharing Your Information

We may share your personal information with:

• Service Providers: Third parties who provide services on our behalf, such as payment processing, delivery, and marketing
• Business Partners: Florists, delivery services, and other partners who help us provide our services
• Legal Authorities: When required by law or to protect our rights and safety
• Professional Advisors: Lawyers, auditors, and other professional advisors as necessary
• Business Transfers: In connection with a merger, acquisition, or sale of all or a portion of our assets

6. Data Security

We have implemented appropriate security measures to protect your personal information from accidental loss, unauthorized access, and other security threats. We limit access to your personal data to those employees, agents, and third parties who have a business need to know.

While we take reasonable steps to protect your information, no security system is impenetrable, and we cannot guarantee the absolute security of our databases.

7. Data Retention

We will retain your personal information only for as long as necessary to fulfill the purposes for which we collected it, including for the purposes of satisfying any legal, accounting, or reporting requirements. To determine the appropriate retention period, we consider the amount, nature, and sensitivity of the personal data, the potential risk of harm from unauthorized use or disclosure, and applicable legal requirements.

8. Your Rights

Depending on your location and applicable laws, you may have the following rights regarding your personal information:

• Access: The right to request access to your personal information
• Correction: The right to request correction of inaccurate personal information
• Erasure: The right to request deletion of your personal information in certain circumstances
• Restriction: The right to request restriction of processing of your personal information
• Data Portability: The right to receive your personal information in a structured, commonly used format
• Objection: The right to object to processing of your personal information
• Withdraw Consent: The right to withdraw consent at any time where we rely on consent to process your personal information

9. Children's Privacy

Our website is not intended for children under 16 years of age. We do not knowingly collect personal information from children under 16. If you are a parent or guardian and believe that your child has provided us with personal information, please contact us, and we will take steps to delete such information.

10. Third-Party Links

Our website may contain links to third-party websites. We have no control over the content, privacy policies, or practices of these third-party websites. We encourage you to review the privacy policies of any third-party websites you visit.

11. Changes to Our Privacy Policy

We may update this privacy policy from time to time to reflect changes in our practices or legal requirements. We will post the updated version on our website with a revised "last updated" date. We encourage you to periodically review this page for the latest information on our privacy practices.

12. Contact Us

If you have any questions about this privacy policy or our privacy practices, please contact us:

By email: info@phrixshel.world

By phone: +1 416-868-6937

By mail: 290 Bremner Blvd, Toronto, ON, M5V 3L9, Canada